Growth Forge® Software Tool Suite

Strategy & Business Modeling Tools

You can't truly evaluate a new business opportunity without defining a full set of strategic assumptions. In practice, many strategy assumptions often go unstated, especially if they are assumed to be consistent with past or core business strategies. Making these assumptions explicit serves a few purposes:

It forces them to be a conscious choice, which may expose new or differentiated opportunities.
It makes them clear to both the recommender of the strategy and the investment decision-maker.
It makes it possible to evaluate the whole strategy with the analytic tools in the software.

All of the Strategy & Business Modeling Tools leverage BRI‘s Strategy Framework to help ensure that key dimensions of the strategy hypotheses are all defined. It also serves as a navigational guide to the different dimensions of the strategy being modeled with each tool.

Value Proposition

This tool helps you define and manage complete value propositions for target customer segments and participants in the value network.

Value Network

This tool helps define the participants, relationships, key activities and value exchanges in the value chain or network around the offering.

Market Segmentation

This tool helps you model and segment potential target markets by importing market data or manually segmenting with assumptions.

Back of the Envelope P&L

This tool is to help assess whether the long-term potential of the opportunity meets the requirements defined by the portfolio methodology and is worth pursuing.

Market Opportunity Sizing

This tool helps you define sales models, map them to target segments and forecast the size of the market for your offering.

Competitive Analysis

This tool evaluates the solution hypothesis relative to the target end customers' problem or unmet need and current and potential future competing alternatives.

Company Fit Analysis

This tool helps identify and evaluate potential internal alignment risks or friction points for the project relative to the company's core business processes and priorities.

Unit Economics Analysis

This tool helps model the costs associated with each unit of production and sale to determine profitability on a per sale basis.

Operational Expense & Cashflow Analysis

This tool helps you model the key fixed and variable operating expenses required to support your strategy hypothesis to create a full cashflow forecast model.

Project Management Tools

Modeling & analysis are the beginning, not the end. Use the analysis of your model to drive the project team actions in the real world by prioritizing the key assumptions and unknowns for testing and validating in the market before making investment decisions.

Assumption Manager

This tool organizes and prioritizes all of the assumptions in the project based on their level of uncertainty and the impact to success of the project and highlights potential inconsistencies between assumptions.

Evidence Gathering & Experiment Planner

This tool helps you define and manage experiments or other means of gathering evidence to support or refute the key assumptions.

Project Dashboard

See a summary of key analytics for your project across multiple strategy dimensions.

Funding Decision Manager

This tool helps frame the details of a proposal, supporting assumptions and evidence, and the specific decision(s) for the next stage of funding or investment.

Portfolio Management Tools

Look after an entire portfolio of new business or innovation projects. Balance your innovation & new business projects by maturity and by alignment to different markets, strategy objectives, or business units.

Portfolio Modeling

Model the number, size, and survival rates of potential new business projects in your portfolio to help set guidelines for investment budgets and key portfolio management indicators.

Portfolio Dashboard

Monitor the cumulative progress of your portfolio towards your objectives or see comparative analysis between multiple projects or sub-portfolios.

User & Team Alignment Tools

Projects are run by people and teams of people, each of whom have different motivations, biases, skills, strengths and shortcomings. The collection of user and team orient tools can help make individuals and teams more aware of these dimensions and help identify potential gaps and risks relative to the needs of the project.

Motivation

This tool helps you think about and evaluate your own personal motivation for pursuing an innovation project and the challenges they tend to include.

Convergent / Divergent Bias

This tool helps you gauge your own thought bias between convergent and divergent thinking.

Available 3rd Party Tools & Integrations

Sometimes you need a little help from your friends. Growth Forge was designed as a flexible platform that can grow and expand through the integration of 3rd party Tools and Services. Additional licensing and payment terms may apply.

See potential synergy with your own software or service? See our Affiliates and Partner Page.

3rd Party Data Ingestion

Directly query and import market segmentation data from supported public and private 3rd party data providers.

The Growth Forge Service includes a whole suite of tools supporting all aspects of new business strategy development & evaluation.