Key Benefits

The Growth Forge^® software suite was designed with two main user groups in mind: Project leaders or teams working on specific new product or business innovation projects, and innovation portfolio managers & decision makers evaluating and making investment or resource allocation decisions for those projects. The software provides project teams transparent visibility into decision criteria and success metrics to focus their effort on the activities and data that matter the most for making progress. It helps provide decision-makers with the ability to apply a consistent methodology in support of specific goals with 'apples to apples' comparability between projects.

For Innovation or New Business Growth Portfolio Managers

• Brings all of your innovation and new growth venture project information in one place, always current. No more chasing project leaders to update spreadsheets.
• Provides tools for modeling and forecasting your overall portfolio outcomes to help you set better goals and expectations, and measure and manage the portfolio progress.
• Helps institutionalize consistent innovation and business development methodology based on industry best practices without requiring manual oversight or repeated retraining.
• Provides a foundation for consistent terminology and foundational concepts and helps to ensure more consistent, ‘apples to apples’ modeling and analysis across and between projects for easier comparison.
• Integrated coaching, help, and resource library offloads the ‘teaching’ so you can focus your time guiding project teams on the strategies & business models and more easily scale your organization's innovation capability.

For Intrapreneurs & New Business, or New Product Teams

• Guides you through building a comprehensive and self-consistent strategy hypothesis using BRI's Strategy Framework, which helps mitigate people's nature bias to focus mainly on areas of their own expertise.
• Allows you to model your strategy and business incrementally, even when there is little or no data to start from (embrace uncertainty!) and provides immediate analytic feedback every step of the way.
  
• Not everyone is a strategic financial analyst, but included contextual help, descriptive explanations of foundational strategy and business analysis concepts, and a curated library of 3rd party reference materials covering a full range of applicable topics help fill the gap.
• Helps you prioritize the most significant risks and uncertainties in your assumptions and provides tools & guidance to plan experiments & data needed to increase confidence for those most critical assumptions.
• When it comes time for further investment in the opportunity, you can make your case with clear data, and clear objectives and success metrics for how you will use the resources.