We're excited to introduce the public beta of our first applied innovation software tool. For a limited time, sign up for a free 30-day trial.
Most innovation programs focus on product/market fit and financials but miss the evaluation of business/company fit, which we believe is the biggest cause of failure for both specific innovation projects, as well as corporate innovation or incubator groups. The BRI Company Fit Assessment software will help you evaluate an individual or portfolio of innovation projects for alignment or misalignment points with the company's core business and provides some directional advice about how to address different types of alignment risks.
Positive financial projections and early indicators of good product/market fit can motivate a company to invest in new business or innovation projects, only to have them fail in the end due to poor company fit. Our software can help you detect potential fit issues early, enabling you to reshape the project into something that is better aligned or discontinue the project in favor of others with better chances of success, potentially saving millions of dollars invested in doomed projects.
