The index below includes terms that are frequently used in BRI's resource materials, the Growth Forge software, in the course of performing our services. They may often be used by, and in many cases, coined by other experts and academics working in the new business growth and innovation strategy domain. We started maintaining a collection of them here for the convenience of our clients.
Creating a "spin-out" business with the intention to ultimately acquire and re-integrated back into the company once certain conditions are met (typically financial or operational risk reduction, or scale).
Selling an exploratory new business or transferring the assets and people of the exploratory new business into a new, independent external entity (typically in exchange for equity in the new entity) in which others invest.
A defined portion of the pipeline process that represent increasing levels of fidelity in the business strategy hypothesis and modeling, and evolving objectives from hypothesis defining through hypothesis validation. Each stage has specific entry criteria and increasing resources as confidence is increased.
Choices or decisions in your Strategy Hypothesis Model that are in your control to make or change
The Strategy Hypothesis Model is the data model that is created and evaluated with the Growth Forge software. It contains all of the key assumption and uncertainty data and logic for your strategy hypothesis covering all six dimensions within BRI's Strategy Framework.
Growth Forge tools that are used for creating, editing, and analyzing specific aspects of the Strategy Hypothesis Model